Guests often carry multiple devices while on travel and statistics reveal that 63% of travelers book hotel based on wifi availability. High end hotels offer premium wifi for free and it truly justifies their investment. Hotel should not see wifi as a cost but an investment instead. Guests are always on the lookout for free wifi and it improves the chances of selecting your hotel based on this factor. Over the years there is a growing demand for Wifi Pune as majority of hotel guests are on social media or love streaming on Netflix or Prime.
Today hotels advertise free Wifi to promote their brand. They use social login options to build a guest database through guest demographics and interactions on Facebook and Twitter. Hoteliers are engaging customers through various channels like SMS, push notifications, email campaigns and social engagement. It has become a critical service just like air conditioning, 24/7 hot water that every hotel offers today. Another major concern with regard to hotel Wifi is that is unsecure and underwhelming, unable to meet the needs of the guests.
Following simple rule can enhance guest experience. Security is a major challenge when it comes to wifi.
- Security is all about controlling the behavior of the devices than the device itself. The hotel security infrastructure should include a firewall, profiling, role based access control and IDS/IPS.
- Performance is another critical concern. Keep an eye on the devices operated by your hotel wireless network. Then plan on the applications used by the guests like videos, social apps, email and business apps. The wireless should be able to provide the right level of performance across the sectors. Instead of hanging APs down the corridor replace it with access points in the room for better access making the guests happier.
To avoid bad reviews related to hotel Wifi ensure you install network management system like Firmware review, tier 2 support, system test, threshold based triggers, proactive alerts and client tracking.
